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Home›Mailing Lists›Subscriptions

Subscriptions | Get Fresh Leads Delivered Automatically

by Alice Scott · Updated Oct 21, 2026 ✓ Verified Data

Set your criteria once and get a fresh, deduplicated list delivered automatically on the schedule you choose — instead of rebuilding and rebuying a list every time. Available on New Movers, New Homeowners, T65, and Intent Data — the segments that actually change month to month.

Build Your Subscription → Talk to Us First
Table of Contents
  1. 1 Pick a Segment to Subscribe To →
  2. 2 How Subscriptions Work →
  3. 3 Comparing Ways to Buy →
  4. 4 Frequently Asked Questions →
  5. 5 Happy Customers →

Pick a Segment to Subscribe To

Subscriptions only appear on data that changes over time. Consumer and Business lists are static, so there's no subscribe option there — resubscribing would just redeliver the same people. Click a segment below to open the subscription builder with that data type preselected.

Classic

📦 New Movers Households that just relocated — reach them while they're still setting up. Start a Subscription → 🏡 New Homeowners Recent home purchases, refreshed automatically as new deeds record. Start a Subscription → 🎂 Turning 65 Consumers approaching Medicare eligibility, delivered as new cohorts age in. Start a Subscription →

New to Turning 65 subscriptions? See how a Turning 65 subscription works →

Intent Data

🚚 Intent to Move Pre-mover intent signals, before the address change happens. Start a Subscription → 🩺 Intent to Buy Medicare Supplement Consumers actively researching Medicare Supplement plans. Start a Subscription → 🌅 Retirement Readiness Households showing signals of active retirement planning. Start a Subscription → 🏠 Intent to Buy a Home Households showing signals of an active home purchase search. Start a Subscription → 🔑 Intent to Sell a Home Households showing signals of preparing to list their home. Start a Subscription →

Not sure which fits? Start the generic builder → and choose your data type inside the app.

How Subscriptions Work

A subscription is a standing order for a specific data segment that refreshes automatically on the cadence you choose — instead of you re-running a search and re-buying a list every time.

  1. 1

    Pick Your Segment & Criteria

    Choose New Movers, New Homeowners, T65, or Intent Data, then set your geography and demographic filters — just like a one-time list.

  2. 2

    Choose Your Cadence

    Weekly, monthly, or quarterly delivery. Turning 65 is monthly, bimonthly, or quarterly, and Intent Data also offers daily. Set a budget cap per delivery and a minimum record threshold so a thin cycle gets skipped instead of billed.

  3. 3

    Card Vaulted Once

    Enter your card at signup and it's securely vaulted. A reminder email lands before every future charge — no charge is ever a surprise.

  4. 4

    Only New Records, Ever

    Your first delivery is the baseline. Every delivery after that contains only records that are new since the last one — you never pay twice for the same person. Each delivery arrives by email as a secure download link to a data file.

Comparing Ways to Buy

Subscriptions aren't a replacement for one-time list purchases — they're a different tool for a different job. Use whichever fits how you buy.

 One-Time PurchaseSubscription
Best forA single campaign or one-off needOngoing, recurring outreach
Data typesAny list type, including Consumer & BusinessNew Movers, New Homeowners, T65, Intent Data
FreshnessSnapshot at time of purchaseAuto-refreshed on your cadence
Duplicate recordsRe-buy the full list each timeOnly new records billed each cycle
PaymentPay per purchaseCard vaulted once, billed automatically with a budget cap

Frequently Asked Questions

A subscription is a standing order for a specific data segment — New Movers, New Homeowners, T65, or Intent Data — that refreshes automatically on a schedule you choose (weekly, monthly, or quarterly), instead of you re-running a search and re-buying a list every time.
Subscriptions are available on data that's genuinely worth refreshing on a schedule: New Movers, New Homeowners, T65 (Turning 65), and Intent Data, including Retirement Readiness. Plain Consumer and Business data doesn't offer a subscribe option, since that data is static and a repeat delivery would just re-send the same people.
No. Your first delivery is the baseline for your criteria. Every delivery after that contains only records that are new since your last delivery — you're never billed for the same person twice.
Your card is charged and vaulted securely at your first purchase, then billed automatically each cycle. You'll get a reminder email before every charge, and you can set a per-delivery budget cap so costs never run away from you. If a cycle's new-record count falls below your minimum threshold, we skip that cycle instead of charging you for a thin file.
If we ever charge you and are unable to deliver the file, the charge is refunded automatically — no support ticket required.
Each delivery arrives by email as a secure download link to a data file, and you can share it with up to 5 extra recipients. You can manage, pause, or cancel your subscription any time from your account.
Your first delivery is sent as soon as you subscribe, and your card may be charged straight away for the records in it — the checkout explains this before you pay. Later deliveries follow the cadence you chose, with a reminder email before each charge.
Yes, subscriptions can be cancelled at any time. There's no long-term contract — you're only billed for cycles that have already run.

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